For Dealerships
Auto insurance for your buyers, right in your Florida showroom.
Our embedded auto insurance program gives Florida car dealerships a simple way to introduce buyers to MacKenzie. Customers request coverage through EZLink and speak with the agency while your team handles the vehicle purchase.
The program in 30 seconds.
Why embed insurance
A simpler insurance handoff for car dealerships
Every dealer knows the moment. The deal is done, then the insurance scramble starts. The program turns that moment into a service your store provides.
Faster deliveries
No more deals idling while a buyer hunts for an insurance card. Coverage starts in the showroom and the handoff stays on schedule.
A clear customer referral
Give buyers a direct introduction to the agency when they need auto insurance. Talk with MacKenzie about the referral arrangement for your store.
Happier customers
One stop for the car and the coverage. Your customers leave with both and remember the store that made it easy.
Zero heavy lift
MacKenzie's licensed agents handle quoting, binding, and compliance. Your team just makes the introduction.
Built for Florida
Florida drivers, Florida carriers, Florida rules. It's the only market we've worked for almost 30 years.
A partner you can vouch for
About 30 years in business and zero claims against the agency. Your name is safe next to ours.
A video kiosk for your showroom floor
Picture a tablet by the sales desk. A buyer taps it and is face to face with a licensed MacKenzie agent, right there on the floor. We built a working preview you can try now.
Quick math
What's it worth to your store?
Drag the sliders. The math updates as you go.
Run your own numbers
Three sliders. No email gate. See what embedded insurance could add to your store each month.
Estimated added revenue
$7,500/ month
About $90,000 a year, at the numbers you set.
Estimate only, based entirely on the inputs above. Actual results depend on your store, your customers, and the carriers.
Getting started
Partnering is the easy part
A short intro call
Tell us about your store, your volume, and how you deliver. We'll show you where the program fits.
We embed with your team
Sales and F&I get a dead simple handoff. Customers start a quote through EZLink right in the showroom.
Customers drive off insured
Buyers leave covered, your delivery sheet stays clean, and the experience reflects well on your store.
Dealership insurance program questions
How our Florida auto insurance referral program fits your showroom.
What is embedded auto insurance for a dealership?
It brings the insurance introduction into the car-buying process. Your team refers the buyer to MacKenzie through EZLink, and the agency helps the customer explore auto insurance for their vehicle.
Is this insurance for our customers or for the dealership itself?
This program helps dealership customers request personal auto insurance for their vehicles. Contact the agency separately about coverage for the dealership business.
How does our sales or finance team refer a customer?
Introduce the buyer to MacKenzie and direct them to EZLink or the website quote-request form. The agency follows up with the customer about their insurance needs.
Does the website provide an instant insurance quote?
The website collects a quote request for the agency. Submitting the form does not produce a premium, bind a policy, or activate coverage. An agent helps the customer complete the next steps.
How can a Florida car dealership get started?
Contact MacKenzie to discuss your store and delivery process. The agency can explain the showroom insurance referral program and what a partnership would involve.
The MacKenzie guidebook
Bring a clearer plan to your showroom.
For dealership owners and managers
What is embedded auto insurance? A guide for Florida dealerships
Learn how a showroom insurance referral works, how the dealership and agency share the handoff, and what to ask before choosing a partner in Florida.
For sales, finance, and delivery teams
An auto insurance handoff checklist for Florida dealerships
A practical checklist for introducing buyers to an insurance agency, tracking quote requests, and keeping insurance confirmation separate from form submission.
For Florida car buyers
What to have ready for an auto insurance quote at a Florida dealership
Prepare for an auto insurance conversation at a Florida dealership: contact details, vehicle information, existing coverage, and questions to ask before delivery.
Let's talk about your store.
Fifteen minutes on the phone is enough to see if it fits.
- ~30 years in Florida
- Zero claims against the agency
- Home of EZLink